Sonja Bakker, the 90 million euro woman
When weight-loss icon Sonja Bakker touches something, it turns to gold. FEM/Business reports that brands that were recommended by Bakker had an increase in turn-over of 62 million euro last year. The old-fashioned, but typically Dutch beschuit—a crispy round dry biscuit served at breakfast with sweet sprinklings or strawberries—saw an increase in sales last year after a thirty year downward spiral. Bakker has also sold 2.2 million copies of her four books, almost overtaking J.K. Rowling of Harry Potter fame, and grossing 28 million euro.