On Saturday, July 18, three motivated parties got together and created a real ‘happening’ in front of the Rockarchive photo gallery in Amsterdam. A group of enthusiastic rock n’ rollers from the Gel Vereniging danced until dark right on the pavement to the delight of many people, the gallery got people paying them a visit to look at their unique photo collection and Orangemaster (aka DJ Natashka) scored the music and took some pictures.

Considering the slightly somber mood of downtown Amsterdam as of late with increasingly more odd rules on how to behave on terraces and on the streets, we had expected complaints or even the police, but it was smooth sailing from 6 pm to 11 pm. Many people took pictures, a film crew came by and now more people know how cool the Rockarchive photo gallery really is.