Women’s mag peddles clichés about ‘dark men’


Politely called ‘shortsighted’ on the one hand and ‘racist’ on the other, but mostly referred to as ‘disgusting’, Dutch women’s magazine Viva has started a controversy by publishing an article called ’10 reasons to date a dark man’ full of predictable stereotypes. Dutch news magazine HP/De Tijd made an excellent point: Viva assumes all their readers are white, which represents the ‘eternal status quo’.

According to Viva, a ‘dark man’ has ‘dance moves’, will give you beautiful ‘half-blood’ children, has ‘big lips’, all have family living in ‘warm countries’, have more passion that Dutchmen (because ‘dark men can’t possibly be considered Dutch’ in their world view) and have bigger penises. And I left some stuff out.

Viva have taken the post offline after the editor-in-chief realised that all kinds of people were pissed at the posting and attempted to apologise. The editor-in-chief hadn’t read the posting. Maybe it’s time to double check your work.

(Link: forum.viva.nl, Photo of wilted tulip by Graham Keen, some rights reserved)

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