May 16, 2012

Dutch lingerie brand pops up at Harrods for a month

Filed under: Fashion by Orangemaster @ 11:51 am

Famous Dutch lingerie Marlies Dekkers will be available for four weeks at Harrods in London until 9 June. Although you can name a plethora of stars from Lady Gaga to Rihanna who sport the famous brand, in my Dutch circle of friends, nobody wears it.

Don’t get me wrong, it’s very original, especially all the bra straps you can see above your neckline that announce the brand a bit like a whale tail announces your butt coming out of your jeans. No wait, that’s my problem with it: it’s too obvious.

My girlfriends unfortunately associate Dekkers with Dutch women above 35 who are overweight and want to attract attention to their big boobs. Then again, maybe that’s exactly the British equivalent that Harrods is going for.

As for the stars, I’m sure they get custom made Dekkers that look fab.

We gladly wrote about Dekkers winning a prize for a nursing bra, which is very cool.


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August 8, 2008

Marlies Dekkers’ nursing bra wins CILA

Filed under: Fashion,Food & Drink by Branko Collin @ 9:54 am

Lingerie designer Marlies Dekkers won a Contours International Lingerie Award (CILA) in the category Maternity last Monday with her “Maternity Collection,” three lingerie sets for mothers with babies. The nursing bras have broad shoulder straps and cups that can be opened, and a “milk marker” made from black satin ribbon to indicate which breast was last used to feed. The jury of this third installment of the CILAs particularly liked the Starlet Nursing Bra (see photo) for its combination of comfort and style.

The Oosterhout-born designer got the idea of a maternity line when several of her pregnant friends asked for a sexy yet comfortable nursing bra. Last year Dekkers also won a CILA, in the category Best Fashion Lingerie.

Photo: Via (Dutch).

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June 9, 2008

Orange lingerie on the football pitch

Filed under: Sports,Weird by Orangemaster @ 11:33 am

In the Netherlands, during any major football event, we get ‘orange fever’: everything is coloured orange to match the colours of the country and the football team. It is also a time when any kind of respect for women goes out the window in marketing circles and us broads falls into two categories: scantly clad entertainment during half time on television or kitchen slaves to male friends and family.

Some marketing ‘geniuses’ came up with this one: “For every point scored by the Dutch team, Dutch women (not Silicon Valley Saphy here) should run onto the pitch in their branded lingerie set and if (only if!) they get their picture in the papers will they win a year’s supply (12 lingerie sets) worth EUR 29,95 a set. That’s a whopping EUR 359,40 in lingerie that’s surely worth less than half that. So roughly speaking, EUR 180 of boring product for running onto the pitch maybe getting into the papers, and making a complete fool of yourself.

1) Bored middle aged white men usually streak at big events, not women.

2) Where’s the money? Put some really money on the table, not some pathetic EUR 180 worth of cheap lingerie and we’ll think about running onto the pitch. A car, maybe, or a trip for two somewhere.

3) If this works, I almost promise to write another piece to commend your work. If not, we will trash you and your blow up doll.

(Links: and

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