May 12, 2008

Amsterdam first in energy saving street lighting

Filed under: Dutch first,Sustainability by Orangemaster @ 3:21 pm
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The Amsterdam council and Dutch electronics giant Philips will start a test exercise this summer, using a range of Philips LED street lighting called ‘UrbanLine’. The innovation is aimed at stimulating the more economic use of energy. Amsterdam is therefore the first big city in the world to install the new LED street lighting. The council will determine whether it will proceed further with the technology on the basis of the results of the exercise, with specific reference to the issues of sustainability, energy savings and lighting requirements. The LED street lamps along the bicycle path by the Amsterdam city hall/music theatre will be switched on for the first time on 21 July.

Replacing the existing compact fluorescent lamp (PLL-) by the Amsterdam city hall with the Philips UrbanLine LED innovation could lead to energy savings of as much as 51%. The Amsterdam city council’s environmental policy commits the city to the highest energy consumption reductions possible, and if the exercise proves successful, it intends to extend the use of the economical street lighting.

Working on its own account and with partners, the Amsterdam council intends to develop innovations for economical energy consumption in the city in a wide range of areas. For example, Councillor Herrema and a number of Amsterdam companies signed a declaration of intent on 1 April 2008 regarding an approach to sustainable mobility within the city, and established a platform for sustainable mobility. The aim is to support and develop projects that stimulate sustainable mobility.

(Link: iamsterdam.com)

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April 20, 2008

“Thou shalt not” in Amsterdam

Filed under: Weird by Branko Collin @ 9:00 am

The past few weeks I came across these prohibitory signs in Amsterdam.

More and more people seem to think that anything that is not explicitly allowed (by whatever nebulous authority) must therefore be forbidden. This sign posted at the entrance of the Vondelpark in Amsterdam seems to pander to that strange sentiment. It starts with a list of things you are allowed to do. Now I can imagine that people wonder about barbecuing—open fires can be dangerous, and assuming that they are forbidden is not much of a stretch. But “acoustic music” and “daytime recreation”? Why, thank you mysterious authority!

That’s not the whole story though. The rules and regulations of this particular park became international news a month or so ago when they were reviewed by the local council. Patrons were interviewed to find out what kind of behaviours they liked and disliked, and it turned out that people hate free-roaming dogs, but don’t mind gays cruising the Rosarium and consuming their short-lived relationships in situ. The latter had of course always been tolerated in grand Dutch tradition. A little task for our readers: add a line to the sign displayed above that allows for steaming hot gay sex, but forbids tepid mushy straight sex. The winner will receive my heart-felt compliments.

Asking patrons what they like and grand Dutch traditions are almost certainly not what was on the minds of the architects behind the new central public library of Amsterdam. An imposing building at a grand square with steps leading up to the majestic entrance, the obligatory ramp for the wheelchair-bound worked away behind a broad pillar. You cannot have people use such a space any way they like. Somehow, the architects managed to realize that the Dutch won’t give up their bikes though, and designed an underground parking garage for bicycles. They originally limited signage to a parking sign for cars with a drawing of a bike beneath it, neatly out of the way from the square itself.

And then they had to plaster the entire square with these huge signs that point out that there is an underground parking somewhere. Amsterdammers like to bike right up to the entrance, and park within only a few meters distance of the building where they need to be. “There is an excellent parking,” the sign starts. Why not go the whole hog and begin the sign with “there is an excellent sign somewhere near here that points to the excellent parking”? Oh, the snarkiness of these signs: “Bikes will be removed from the square, and that’s an annoyance mostly for you.”

None of these problems would occur with the old library, which had no delusions of grandeur, was cramped or cosy depending on your point of view, and had bike racks no more than a few feet away from its tiny front door.

This final sign comes from the town of Goedereede on the island of Goeree-Overflakkee near Rotterdam. Not really mine, and not really “in Amsterdam,” but I felt it deserved a mention nevertheless. The good people of “Good Harbour” had the foresight to leave room for at least five more prohibitions. Last photo by David van der Mark, distributed under a Creative Commons Attribution-Share Alike 2.0 Generic license.

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April 11, 2008

I amSterdam, Madrid is mad

Filed under: Design by Branko Collin @ 11:41 am

You can say many bad things about Amsterdam’s city marketing campaign I AmSterdam, but at least in some respect it works. A mix of the phrase “I am Amsterdam” and “I heart Amsterdam,” the slogan lets people express their positive feelings towards the city in a tacky but unified manner.

Madrid tries to copy the formula, and copies everything that is wrong about the I AmSterdam campaign. It is tacky. You cannot force a meaningful emotional response with a cold marketing campaign. The formula replaces core values—the reasons why people like Amsterdam or Madrid—with empty slogans. And in doing so, the campaigns are insulting to their audiences’ intelligence.

But Madrid’s copy takes things one step further: it just doesn’t work. “Madrid about you” is a funny pun, but the way the logo is styled makes it say: “Madrid equals mad” (the “about you” is de-emphazised by shoving it to the bottom and printing it in a smaller font.) Critical Spanish designer Rafa Celda says in El Pais that the people who came up with this campaign are trying too hard. “This is like one of those logos that comes with a manual.”

Via Nieuws uit Amsterdam (Dutch). Photo by Matt Rubens, distributed under a Creative Commons Attribution-Share Alike 2.0 license.

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March 27, 2008

Amsterdam Weekly is blogging and for sale

Filed under: General,Literature by Orangemaster @ 3:57 pm
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After a private performance by tap dancer Marije Nie to inspire the troops, Steve Korver, Editor-in-Chief of the Amsterdam Weekly, Amsterdam’s award-winning English-language free weekly, reminded us that print media doesn’t come cheap. After backers of the paper decided to retire themselves and their money, the paper had to come up with a plan to ‘keep it all together’. Here it is:

“In the publishing world, it turns out that it’s hard to be free. Tja… So, while we hatch more secret plans to stay alive, we’re coming to you – the reader – for help. The plan is to sell you our editorial space for the next three issues. Each page is divided into 204 blocks and each block costs €5. So, hey… buy a few. It’s clean, safe, simple and cheap. Then we can go back to being free.”

In the hopes of attracting more interest and branching out in true Web 2.0 style, the Amsterdam Weekly has just started a blog to give you even more of the AW experience. It’s just a few days old and yours truly has gladly become one of their bloggers. Soon enough, you will be able to read the AW blog on Twitter! But, first, let’s get through the weekend.

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March 10, 2008

Director fakes rampant racism, gets sacked

Filed under: General,Religion by Branko Collin @ 2:20 pm

Last week, a director working on a fake TV news item about racism in the Netherlands got caught with his pants down because a competing station happened to have a crew nearby filming the whole thing. The director had set out to film a piece exposing rampant bigotry by showing that people in Amsterdam will not stop and help a woman in need if dressed in a niqab.

In order to measure this bigotry, the crew’s reporter would drop a bag of oranges and see who would help her pick them up. After a while she would change to a niqab, a garb worn by some Muslim women that covers everything except the eyes, and repeat the exercise.

And it seemed the crew got exactly the sort of result they expected. When dressed as a Westerner, people would help the reporter pick up her oranges. But the moment she switched to the niqab, help was no longer forthcoming. The cold eye of the camera registered a forlorn woman, crouching in the middle of the street amidst her belongings, while passers-by took a wide berth around her.

Except that it was all staged. Local TV station AT5 was there, and filmed the whole thing. People who wanted to help the woman in the niqab were shouted at by the director who told them to move on. Even then that did not stop some of them to actually help. After 101 had streamed its program, AT5 contacted them for commentary. Originally, the youth channel denied that anything shady had been going on. They thought the attention was exaggerated, and that people only started to help when they saw the AT5 camera crew. But the station must have smelled a rat, because it later examined raw footage, after which it came out with a full retraction. Apparently, people had been trying to help the niqab-clad woman the whole time. “We ended our collaboration with this director,” the press release concludes.

Even in the 101.tv segment there are hints that not everything is as it seems. The host says that she herself has family members who wear a burqa except of course that she is not wearing a burqa but a niqab.

Via Wij blijven hier (Dutch). Source images: AT5 and 101.

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March 9, 2008

First dessert restaurant of the Netherlands

Filed under: Dutch first,Food & Drink by Branko Collin @ 3:15 pm

This month restaurant Sucre will open its doors in Amsterdam, serving only desserts. The restaurant is owned by Martijn Machielse (of local caterer Mynth Events) and Eline Kok (of local restaurant Bloesem), while the man behind the pan will be Peter Scholte, formerly of Chateau Brakkestein in Nijmegen. Sucre will be the first of such restaurants in the Netherlands, although similar places in New York and Barcelona (Espai Sucre) have blazed the global trail.

“You can get four or five courses here, made entirely of desserts,” Machielse told the Zest blog. “We will have one non-sweet dish though.” The menu is still a secret, but Machielse ensured the restaurant would not take the molecular cooking route. “We will choose accessible dishes, but twisted! You may for example discover non-sweet ingredients in your sweet dishes. But you won’t find classics like crème brûlée on the menu.”

Sources: Bizz and Zest (both Dutch).

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February 25, 2008

Smoking pot using a balloon, the latest trend

Filed under: General,Weird by Orangemaster @ 11:56 am
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After 1 July 2008 smoking will be a thing of the past in Dutch cafes and restaurants. This also means that smoking anything in coffeeshops will also be banned. We already reported about one coffeeshop who jumped the gun and banned smoking as of 1 January 2008.

Local Amsterdam television station AT5 has already claimed that the new hype to circumvent the ban is smoking using a condom-shaped balloon. Pot is evaporated and placed in a balloon that really does look like a condom once fully blown. Using the ‘smoking condom’, one can take a toke without anyone being bothered by it. None of the reports say anything about exhaling the smoke though… we’ll keep you informed.

(Link: blikopnieuws.nl)

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February 2, 2008

First smoke-free coffeeshop in the Netherlands

Filed under: Dutch first,General by Orangemaster @ 12:13 pm
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As of 1 February, Boerenjongens, an Amsterdam coffeeshop (a place to smoke marijuana and haschisch in the Netherlands) decided to ban smoking inside its establishment. Owner Martijn van Bennekom says that all his employees were for a ban on smoking. “It’s much nicer to work in a smoke-free environment than to work in smoke the whole day”. While some patrons have no problems with the idea, others think it’s weird. “You can’t drink alcohol in a coffeeshop and now you can’t smoke. All you can do is drink coffee now.” So people come to buy drugs and leave because you can’t smoke in front of the coffeeshop either. The owner says he hopes that selling fancy juices, coffee and the smoking ban will attract people who wouldn’t normally go to a coffeeshop. One patron said, “when you go to the supermarket you just buy your food, you don’t eat it there.” That’s one way to look at it.

(Link: Zoomin)

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January 26, 2008

Dozens of hamsters freed from plastic balls

Filed under: Animals,Art by Branko Collin @ 3:12 pm

Last Thursday the Society for the Protection of Animals raided an Amsterdam art gallery in co-operation with the local police to free dozens of hamsters. The animals were part of an exhibition by artist Tinkebell (pseudonym of Katinka Simonse) called Empathy. In the exhibition hamsters were locked up in plastic, see-through play-balls, set in a recreated living room. With the exhibition Tinkebell wants to expose the “ambiguous morality of animal rights and environmental activists” by using the “often naïve ideas that people—activists—have about the concept of freedom in the animal world.” The balls she uses (so called “run-about balls”) are popular with pet owners, who use them to let their pets roam relatively free through the house “without the worry of escape or injury,” as one merchant calls it.

The artist is in the dark about the why of the raid. “Nobody told me anything,” she told Amsterdam TV channel AT5. According to AT5, Tinkebell and the galery owner will be questioned by the police next week.

Tinkebell caused an earlier uproar when she killed her three year old cat to turn it into a handbag. In the TV program De Wereld Draait Door she suggested that it was a mercy killing, claiming the cat was depressed.

Via Fok (Dutch). Source image: Empathy.

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January 7, 2008

All cute things come to an end

Filed under: Art by Orangemaster @ 11:02 am
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What was once a big blow-up bath duck floating around near Station RAI in Amsterdam is no more. The duckie, made by Rotterdam artist Florentijn Hofman, was supposed to stay until the end of March to liven up the ‘Zuidas’ (South axis) of Amsterdam, a part of town with skyscrapers and businesspeople. Hofman had not told the general public about the duck, but it was photographed by Louis Hofman (no relation). We know it’s Hofman’s because he had a HUGE one last summer in St-Nazaire, France.

To quote the artist, “the bath duck is soft, friendly and for young and old.” Was.

(Links and photo: AT5, nieuwsuitamsterdam)

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